Increase Walk-Ins and Grow Your Patient Base with Medical Digital Marketing

Experts in Digital Marketing for Doctors, Medical Centres, and Health Care Providers

BOOK A DISCOVERY CALL

Healthcare Digital Marketing is Our Forte

  • Attract new patients and increase foot traffic

  • Grow your patient base and revenue

  • Get more inquiries about your services and consultations

  • Gain better visibility for your potential patients

  • Increase organic searches with an SEO medical website

  • Extend your business reach through effective SEO strategies

  • Increase ROI with a strategic PPC campaign

  • Convert visitors into customers with an engaging and personalised website

HOW WE WORK TOGETHER:

Results-Oriented Healthcare Digital Marketing

Our first objective is to understand your business with a free, no obligation discovery call. Aside from learning about your main challenges and goals, it is the perfect opportunity for you to ask us any questions you may have. This could be anything from how we can best work together to achieve your goals to examples of some of the amazing results we have achieved so far for businesses just like yours.

From there, we will develop and implement a marketing plan unique to your practice. Throughout our collaboration, we will monitor and share various growth metrics to ensure a positive ROI. We understand that your business needs and goals change over time and so does the market. We continuously evaluate the market to tweak our strategy to ensure you are ahead of your competitors at all times.

We offer our expertise and experience specifically for doctors, specialists, and medical centres. We know exactly how to market your service to your audience strategically in the medical niche. Fill your appointments and attract new patients through our professional services.

SEO Strategies for The Medical Industry

The right SEO approach will fill up your calendar with new patients. SEO helps patients find you by optimizing your website’s content with choice local keywords relating to your practice. We are proficient in ranking doctors and medical centres at the top of search results pages (SERP) through the optimised website content.

Website Design for Medical Practices

Creating a well-designed, unique medical website is essential for improving patient acquisition. It will give professional credibility along with all the features they need to book an appointment. Your newly designed website will help you grow your practise, increase visibility, improve search engine ranking, and provide a better user experience.

Medical PPC

Whether you choose Google Ads, Bing, or Yahoo (Facebook and Instagram ads if relevant), Medical PPC attracts more patients faster. When your ads show up at the top and bottom of the search results pages, your prospective patient will notice. Our medical marketing experts will set up your campaign so that your practice gets seen by more people.

Google My Business for Local Searches

Almost 50% of Google searches have local intent, like “Doctors Near Me.” Google My Business literally puts your practice on the map, making it easy for new patients to find you. Your listing provides them with all the contact information, images, services, and other details about your practice in one easy to view profile. It’s perfect for today’s mobile users. You can also set up links to book online appointments and virtual care.

Who We Are?

What Makes Us Different?

Medical Industry Experience

Over 16 years of working with medical professionals means that we understand the pain points and challenges that you face.

No Black Hat Techniques

We do not do any dodgy black hat tactics to get you results: only whitehat tactics that follow Google’s guidelines.

No False Promises

We don’t promise specific rankings, ROI or results just to get you to sign up with us. Our results speak for themselves.

No Outsourcing

Everything we do is done in-house in Australia, so we understand your local market and the Australian medical industry.

No Lock-in Contracts

We are confident in the results that we can deliver you, so we don’t make you commit to us if you are not completely satisfied.

No One-Size-Fits-All Solution

Every business is unique. We take the time to understand your business and put together a personalised strategy for you.

SEO

Dominate Google and Drive Conversions, Not Just Traffic

Every medical business’ goal is to put their practice at the top of Google’s search results. With over 200 ranking factors to consider, it can be difficult to know what it takes to be in position 1 for the keywords that you want to be found for.

We don’t just get you at the top of Google to increase your site’s traffic; we attract the right visitors: those who will convert.

Just a few of the ways we optimise your SEO campaign are:

On page SEO

Data-driven correlation tools point out what it is exactly that your site is missing and what’s required to put you ahead of your competitors

Copywriting

Not only do we incorporate your focus keywords to improve your site’s relevancy, but we make it engaging to captivate your audience’s attention

Link building

With a very specific and results-proven criteria, we build up the authority of your site to boost your keyword rankings.

PPC

Maximise Your ROI With Google Ads

With hyper-targeted campaigns, we can focus on the searchers who are most ready to convert. This means that you are not wasting your valuable dollars on those who have little interest in your services.

Creative Ad Copywriting

We take the time to understand who your most valuable customers are and what turns them into a conversion. Our copywriters create ad copy that grabs their attention and entices them to click through.

Data-Driven Strategy

We continuously monitor, analyse, and tweak your campaign to ensure you are only paying for keywords that will result in conversions at the lowest possible cost per click.

WEBSITE DESIGN

Connect With Your Visitors Instantly

It takes an average of 7 seconds to form a first impression. When a visitor arrives on your site for the first time, your site needs to be able to engage with them, gain their trust, and describe who you are, all while setting you apart from your competitors. This is where our designers come into it.

We get to know who you are and craft a beautiful and personalised website that matches your brand and tells your story. We identify how to best showcase your services and skills to make you stand out amongst the crowd in the medical industry and convert your visitors into quality leads.

With a simple design and easy to navigate site, your visitors will have a positive user experience that reflects one they will have as a patient of yours, encouraging them to contact you or walk through your doors.

GOOGLE MY BUSINESS OPTIMISATION

Appear Higher in Local and Google Maps Searches

With a Google My Business account, you get more than a business listing. Your free business profile lets you easily connect with potential customers across Google Search and Maps. Your listing on the right-hand side of Google’s search results enhances your visibility as you own more of the page’s real estate.

You can post photos and offers to your profile to grab the attention of searchers to show what makes your business unique and give customers reasons to choose you every time.

Your customers are ready to connect by calling, messaging or leaving positive reviews. Now, with more ways to transact, you can do more business. With an optimised Google My Business account, you can also let your searchers make an appointment at your practice without them even having to navigate through your site.

Your Medical Practice Needs A Professional Image Online

47% of internet users search for information about doctors or other medical professionals. 66% of all internet users search for a specific medical problem or disease. We can get your medical centre or private practice in front of all those searchers and convert them into quality leads.

Meet The Team

Charles
Co-founder

Charles has been growth hacking and and ranking business websites on page one for ten years. After leaving the British Army in 2009 he embarked on his SEO career and learned his craft from some of the best in the industry. Initially starting a successful SEO agency in Birmingham UK before moving to Australia, Charles has successfully generated millions in revenue for his clients and his own websites. 

He founded Naturopress in 2018, a popular cold press juicer brand in Australia. After getting phenomenol success doing SEO for doctors and medical centres he decided team up with Kristie to help others medical professionals grow their practice.

Kristie
Co-founder

After graduating with a Bachelor of Commerce (Marketing & International Business) in 2012, Kristie propelled herself straight into the corporate marketing world. Her passion for digital marketing and SEO grew over the years where she was promoted to SEO Director at one of Australia’s largest digital marketing agencies and managed a team of 20+ consultants.

Having worked with businesses of various sizes across a multitude of industries, it was the medical industry that she was most interested in that led to the partnership with Charles.

CASE STUDY

The Client: Dr Eddy Dona

THE CHALLENGE

After years of using the same old-school SEO techniques, Dr Eddy Dona noticed that his site’s performance remained stagnant with the number of new patients reducing.

Most of his patients were repeat visitors or those who were already aware of his name through word of mouth.

His competitors were using a more modern SEO approach that put them at the top of Google’s search results for the keywords that Dr Eddy Dona wanted to be found for.

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Keywords in Top 3
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Keywords on page 1
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Percent growth in traffic
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Percent growth in conversions

OUR STRATEGY

Data-Driven On Page SEO

Correlation tools looked at various SEO ranking factors to reverse engineer the top competitors. This helped us to identify what the gaps were and what was required to put Dr Eddy Dona at the top of Google’s search results.

GMB Optimisation

Optimising the Google My Business listing allowed Dr Eddy Dona to now be found online by searchers in his local area. They can view all of his business information in one place, making it a positive experience that reflects his overall business.

Link Building

Unlike other agencies, we have a strict criteria that looks at more than Domain Rating (DR) or Domain Authority (DA). This ensured that we were building links on the highest possible quality sites to help boost his keyword rankings.

Contact Us

We work with a range of businesses of all different sizes in the medical industry.

Drop us a line and let us know what your biggest marketing challenges are. We’ll present you with a free audit with actionable ideas on how you can grow your business online.